University's Russ Berrie Institute National Sales Challenge Highlighted by Media A record number of students and corporate sponsors visited William Paterson University for 7th Annual National Sales Challenge The Russ Berrie Institute National Sales Challenge once again attracted a great deal of publicity for the University, including the following articles in NJBIZ, The Record/Herald News, and the Star-Ledger: Birth of a Salesman William Paterson's Unique Sales Degree Program Highlighted by National Contest Students Show Off Their Sales Chops at William Paterson University